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Exactly! That's why people are suggesting it! 
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The option to have it on the right is good.
See, the point is not to FORCE it on people. It is to have it available in case they want to use it.
A floater on the bottom might be good too.
Since we read from the top left, that is where the actual forum should be.
When we are looking for news or links, that's when we glance around the page to find it.
The main point of the forum is to discuss things and post about mods and tips and other interesting things. This attracts more customers to the place.
Having a set of links handy to point the new customers in the direction of the cash register is a good idea, but it should not be the main focus of the forum, which is to just be a forum and attract people.
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BTW, I think the background of the press boxes should defnitely be related to the actual thing being presented.
Then as soon as I see a mostly black one, with red in the middle, out of the corner of my eye, I'll know to jump on it and pre-order myself some SE5 goodness
If I see one with an RTS theme, and hate RTSs, I can ignore it.
A nice default background, like david's glass-boxed desert scene would be good for those that do not have an obvious topical choice.