[S.R. Krol]

The pre-order price was $47.50, so seven and change cheaper than the normal price. I really doubt that was the reason for all the pre-orders though, as most folks aren't going to pre-order a product unless they already have an interest no matter how discounted the pre-order is. Rather, I would think most folks pre-ordering where already fans of the series, with a smattering of people they've talked into joining the cult.