Well I put my money where my mouth is and started a thread on Dominons on BGG under the Age of Conan Boardgame,
http://www.boardgamegeek.com/game/27848
This board game will be attracting a lot of attention as it is not yet released but is on a lot of Most Anticipated game lists.
Hopefully some folks will see that thread and be lured into checking out the game. I am on a Dom 3 crusade (er, mission) to generate at least one sale, since my friends are too lazy / intimidated to pick it up (actually they are probably just not as much of a geek as I am)
