Official SE5 release date announced - September 12

[Ed Kolis]

Bigger market share? When all the other games are being released? What sense does that make?

[AMF]

Well, under the same theory that you want to place your shoe store in the same neighborhood as the other shoe stores - to capture your share of a market that you know already exists, rather than to try to get into a market that may provide lower demand. It's been a long time since I've taken anything resembling a marketing or business class, but going where there is an established market for your product was one of those basics...I thought. I could very easily be totally wrong - I'm not an MBA type.

Although it is pretty well documented that Sept is the yuckiest month for the stock market, I think becuase people are typically saving their money up for the holidays, etc...stocks almost always dive in Sept, IIRC.

But, of course, stocks are not games.

Really was just curious as to the logic.

Thanks,

AMF

[Artaud]

AMF said:
I'm led to enquire - why would a game be released in September? I'd always heard that Sept is the worst month to ever release any new product, what with the holidays not yet here, fiscal year budgets tight, just over the back-to-school buying season...

Just curious really.

Thanks,

AMF

I'm not sure release month will make any difference for this game. It's not your typical computer game. It's not a shooter, or a RTS game. The graphics technology is not cutting edge, etc etc. I can't see that SE5 is going to be competing against any other game for market share.

I think the target market for SE5 is going to be receptive to it no matter what time of year it's released. The target market for an incredibly deep strategy game like this is people like you and me, who don't just play a game to "beat" it and then lose interest in a couple of weeks. If SE5 is any good we will be playing it and modding it for years and years.