What is the story with those dominion ads??

[NTJedi]

Well I estimate the shrapnel marketing team examined the characteristics of gamers which enjoy TBS games. Based on the DOM_3 ads I can only assume the marketing team noticed 99.8% of the TBS gamers were male. Knowing males have a strong visual drive they decided to give it a test. I estimate within 6 months the marketing team will know whether or not it's working... if it's working then we'll see the ads continue.

Personally I feel a more successful ad would have a photo of one of the geniuses within history or a wise war figure within history combined with a simple phrase:
"Here's a strategy game which would even challenge {historical genius}. "