Quote:
Murph said:
I don't think Shrapnel needs to put games on shelves in stores, or allow you to download their games directly, although both I'm sure open up their own portion of market share - they need to make more great games and get the word out there through marketing that they exist - Field of Dreams was wrong - you have to build it AND tell them about it, before they come... How you get them to it will work itself out, because people will come to quality.
|
There is a difference between marketing and publicity. Both are things that the publisher handles. Publicity requires time and effort, while Marketing requires money (ads, visits). If you remember, companies like Intel had full page ads for every one of their titles in every game magazine and they went bankrupt. An extreme example I know but it points out the diffrence. Marketing is like chain-store retail. It serves to increase brand-name and logo recognition, but it creates a larger gap before there are profit checks in the mail. Its all gambling.
I think Shrapnel does the publicity very well. I dont think there is a game magazine or major game site or forum or games newsgroup that you cant do a search for Dominions on. And the info is correct (you would be amazed at how many emails it takes to correct little things). If you see any gaps, let us know.
Im outside my element (I should stick to talking about servers) but I think marketing would be more than a decision of the publisher. Since it involves money-investment it would be more of a discussion between publisher and developer. Just a guess
Re: A simple thank you
Threaded Mode