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April 13th, 2005, 12:55 PM
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Major General
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Join Date: Nov 2004
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OT: Marketing phrases that never worked.
This is all I could think of by the time I posted this.
1. "Melts in your hand, not in your mouth."
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April 13th, 2005, 01:03 PM
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Corporal
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Re: OT: Marketing phrases that never worked.
I recognize that... where is it from?
__________________
There are 10 types of people in the world:
Those who understand binary, and those who don't.
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April 13th, 2005, 01:31 PM
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Major General
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Re: OT: Marketing phrases that never worked.
Hehe, it's just a spoof of one of M&Ms phrases, "Melts in your mouth, not in your hand."
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April 13th, 2005, 01:37 PM
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Corporal
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Re: OT: Marketing phrases that never worked.
Ah, *NOW* I recognize it!
__________________
There are 10 types of people in the world:
Those who understand binary, and those who don't.
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April 13th, 2005, 02:08 PM
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General
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Re: OT: Marketing phrases that never worked.
I think the first phrase is closer to the truth,.. The do melt in your hand if held long enough, and I don't know anyone who allows them to 'melt in your mouth' they tend to chew them up before that happens.
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April 13th, 2005, 03:32 PM
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Corporal
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Re: OT: Marketing phrases that never worked.
How about:
"You gotta eat".
--Ed
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April 13th, 2005, 04:29 PM
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Sergeant
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Re: OT: Marketing phrases that never worked.
I'd like to offer McDonalds recent "I'd hit it" campaign, noted for the McExecutives ignorance of the above phrase currently being loosely translated (at least by the fans of popular website fark.com) "I would have sex with her".
Let the jokes about "secret sauce" begin...
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April 13th, 2005, 08:26 PM
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Major
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Re: OT: Marketing phrases that never worked.
Of course the renamed Cheverolet Nova
Which to our Spanish speakers means "it doesn't go"
A poor name for a car...
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Caduceus
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April 14th, 2005, 11:13 AM
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Re: OT: Marketing phrases that never worked.
Well, not a slogan (per se) but, I can't believe the cajones of the ad people who OK the posting of:
"Genuine Imitation Leather" and
"Genuine Faux Pearls". 
__________________
ALLIANCE, n. In international politics, the union of two thieves who have their hands so deeply inserted in each other's pocket that they cannot separately plunder a third. (Ambrose Bierce)
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April 14th, 2005, 01:09 PM
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Re: OT: Marketing phrases that never worked.
Quote:
wildcard06 said:
Of course the renamed Cheverolet Nova
Which to our Spanish speakers means "it doesn't go"
A poor name for a car...
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Not really. Just an urban legend:
http://spanish.about.com/cs/culture/a/chevy_nova.htm
If you separate the word nova into no va, then, yes it does mean "it doesn't go" but the direct translation doesn't fit the usage. Most Spanish speaking folks would use words like English speaking people do: "It doesn't run".
According to this article, the Nova did quite well in Spanish speaking contries. |
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